Portfolio

Are your products not getting the sales you owe? Do you need to redesign or give a new approach to your products? Eureka! analyzes and tests your products at the level of image, packaging, concept, price, evaluation against the competition, functionalities, flavors/colors, associated and complementary services, customer service ... and take them to another level, creating much more attractive and competitive versions for your customers and your market. Profitable.

Designed for foreign companies looking to launch a product in the Canary Islands market, for investors and entrepreneurs aiming to invest in our archipelago, or for start-ups seeking to establish themselves in our region, we have created the Product Launch Pad service. It comprises a set of advisory services for businesses, including marketing, tax advice, specific market studies, and economic feasibility plans. Additionally, we offer other necessary services such as guidance, translation, accommodation, mediation, establishing connections with local suppliers and clients, and transportation. These services ensure that your future investment is built on a solid foundation in the Canary Islands.

Eureka! Marketing carries out field work for market research companies of the rest of Europe that carry out their studies in the Canary Islands. We have a professional, experienced and responsible team with presence in 6 of the 7 Canary Islands.

A service checker or a mystery shopper is a specialist who will visit your company posing as a real customer. Our team will visit your establishments, web pages or customer service services on a recurring basis. And during your visit, you will evaluate the aspects that make up your current service, preparing an accurate report to improve the aspects that do not correspond to what is desired.

We combine traditional statistical techniques and Big Data analysis to determine a candidate's voting intention, the degree of knowledge of the candidate, the values ​​associated with a candidacy or political party ... We collaborate with all public institutions and the main local and regional political parties to know the concerns of the population and the electorate.

We provide you with market-specific information to get a solid preliminary idea in a one-off technical report. An executive analysis is carried out on a specific market at a specific time: macroeconomic data, legal and fiscal information, main figures, location and characteristics of the costumers... A useful tool for companies or entrepreneurs who are evaluating exporting their services or products to the Canary Islands.

We live in a society where the user is skeptical of what brands say about themselves. Where the saturation of advertising messages, which compete to be more and more impressive, ends up overloading the consumer. And short-term marketing techniques that do not care for the customer burn the market and are increasingly doomed to failure.

The Customer Experience concept encompasses everything that the customer takes in his backpack after being a user of your services. It seems simple. But something so simple becomes definitive to make the success of your initiatives.

We deeply analyze the reality of your company, identifying weaknesses and strengths. We put in your hands solutions to the problems that you encounter in your usual marketing operations or when developing your marketing plan. And we work with your marketing / communication department in order to make improvement proposals, providing ideas or practical and valid strategies.

We offer to be your external marketing department, taking care of your entire marketing projects and under your regular supervision (budgets, contracting, design, results control ...). We design the campaigns with you, stick to the established budget and carry out the marketing activities in a professional manner.