Market Research Services in the Canary Islands
- All
- Customer experience
- Electoral polls
- Estudios de mercado
- estudios de mercado en España
- Estudios e investigación de mercados
- Field work
- Focus group
- Launching a product in the Canary Islands
- Market prospecting reports
- Market research
- Marketing outsourcing
- Marketing para PYMES
- Mystery Shopper Canary Islands
- Product concept test
- Product developtment
- Sensory analysis
- Surveys
Product concept test
Carry out your product concept tests in the Canary Islands, a very specific market, with Eureka! Marketing. Before carrying out an expensive launch campaign, an ad campaign or before launching a new product, there is always some uncertainty. We help you to reduce your risks and improve your expectations by testing the concept you want to market.
Market Research Canary Islands
We specialize in custom market studies and strategic analysis across the Canary Islands. Our services include demand estimation, product testing, pricing studies, POS visibility, foot traffic measurement, optimal location analysis, and competitor benchmarking. Using advanced statistical techniques, we help you define the ideal product portfolio, estimate price points, and assess the impact of advertising campaigns — all grounded in solid data.
Sensory Product Testing
Does your product truly meet customer expectations? Need real feedback from consumers? Looking to adapt your product to the Canarian market but don’t know where to start? The Canarian market differs from the rest of Spain — with unique preferences, habits, and sensory expectations that aren’t always visible at first glance.
Customer experience
The Customer Experience concept encompasses everything that the customer takes in his backpack after being a user of your services. It seems simple. But something so simple becomes definitive to make the success of your initiatives.
Electoral and Political Polling
We combine traditional statistical methods with Big Data analysis to measure voting intentions, candidate awareness, and the values associated with political parties or specific campaigns. At Eureka! Marketing, we collaborate with public institutions and leading political parties at both the local and regional levels. Our aim is to uncover the true concerns, priorities, and motivations of the population and the electorate.
Market research fieldwork services
Eureka! Marketing provides fieldwork services for European market research firms conducting studies in the Canary Islands. Our professional, experienced, and reliable team operates across 5 of the 7 islands.
Product development research
Are your products underperforming in the Canary Islands? Need to redesign or reposition them to better connect with your customers? At Eureka!, we evaluate and test every aspect of your product — from image, packaging, and concept, to pricing, usability, customer perception, competitive benchmarking, flavors, colors, and complementary services. We help you transform your product into a more attractive, competitive, and profitable version — tailored to your market and your customers.
Foreign Residents Market & Opinion Research – Canary Islands
Foreign Residents Market & Opinion Research – Canary Islands
Market research and opinion surveys among foreign residents in the Canary Islands. Primary data, multilingual studies and actionable insights for companies and investors.
Product concept test
Carry out your product concept tests in the Canary Islands, a very specific market, with Eureka! Marketing. Before carrying out an expensive launch campaign, an ad campaign or before launching a new product, there is always some uncertainty. We help you to reduce your risks and improve your expectations by testing the concept you want to market.
Market Research Canary Islands
We specialize in custom market studies and strategic analysis across the Canary Islands. Our services include demand estimation, product testing, pricing studies, POS visibility, foot traffic measurement, optimal location analysis, and competitor benchmarking. Using advanced statistical techniques, we help you define the ideal product portfolio, estimate price points, and assess the impact of advertising campaigns — all grounded in solid data.
Sensory Product Testing
Does your product truly meet customer expectations? Need real feedback from consumers? Looking to adapt your product to the Canarian market but don’t know where to start? The Canarian market differs from the rest of Spain — with unique preferences, habits, and sensory expectations that aren’t always visible at first glance.
Outsourced Marketing Services
We act as your external marketing department, managing entire projects under your direct supervision — from budgeting and contracting to design and performance tracking. Together with you, we define campaign goals, set clear budgets, and execute each action professionally and efficiently.
Marketing Consulting
We deeply analyze the reality of your company, identifying weaknesses and strengths. We put in your hands solutions to the problems that you encounter in your usual marketing operations or when developing your marketing plan. And we work with your marketing / communication department in order to make improvement proposals, providing ideas or practical and valid strategies.
Customer experience
The Customer Experience concept encompasses everything that the customer takes in his backpack after being a user of your services. It seems simple. But something so simple becomes definitive to make the success of your initiatives.
Inbound Marketing
We live in a society where the user is skeptical of what brands say about themselves. Where the saturation of advertising messages, which compete to be more and more impressive, ends up overloading the consumer. And short-term marketing techniques that do not care for the customer burn the market and are increasingly doomed to failure.
Market prospecting reports
We provide you with market-specific information to get a solid preliminary idea in a one-off technical report. An executive analysis is carried out on a specific market at a specific time: macroeconomic data, legal and fiscal information, main figures, location and characteristics of the costumers... A useful tool for companies or entrepreneurs who are evaluating exporting their services or products to the Canary Islands.
Electoral and Political Polling
We combine traditional statistical methods with Big Data analysis to measure voting intentions, candidate awareness, and the values associated with political parties or specific campaigns. At Eureka! Marketing, we collaborate with public institutions and leading political parties at both the local and regional levels. Our aim is to uncover the true concerns, priorities, and motivations of the population and the electorate.
Mystery Shopper Canary Islands
A service checker or a mystery shopper is a specialist who will visit your company posing as a real customer. Our team will visit your establishments, web pages or customer service services on a recurring basis. And during your visit, you will evaluate the aspects that make up your current service, preparing an accurate report to improve the aspects that do not correspond to what is desired.
Market research fieldwork services
Eureka! Marketing provides fieldwork services for European market research firms conducting studies in the Canary Islands. Our professional, experienced, and reliable team operates across 5 of the 7 islands.
Product development research
Are your products underperforming in the Canary Islands? Need to redesign or reposition them to better connect with your customers? At Eureka!, we evaluate and test every aspect of your product — from image, packaging, and concept, to pricing, usability, customer perception, competitive benchmarking, flavors, colors, and complementary services. We help you transform your product into a more attractive, competitive, and profitable version — tailored to your market and your customers.
Foreign Residents Market & Opinion Research – Canary Islands
Foreign Residents Market & Opinion Research – Canary Islands
Market research and opinion surveys among foreign residents in the Canary Islands. Primary data, multilingual studies and actionable insights for companies and investors.
Market Research Services to Diagnose and Solve Business Challenges with High-Quality Information
To deliver our market research services in the Canary Islands, we apply cutting-edge qualitative techniques, with a strong focus on analysing customer and stakeholder opinion. These include sociological, psychological, and projective methods, as well as innovative tools such as Small Data analysis, group and individual techniques, and facial and microexpression analysis.
We also use powerful quantitative methods grounded in statistical science. These are based on database analysis, sociology, Big Data (macrodata), and data mining. With them, we validate the findings from initial phases and develop robust, evidence-based hypotheses.
Beyond classic quantitative tools, we stand out as data analysts who make intensive use of technology and artificial intelligence. This allows us to reduce costs while delivering even more conclusive results — often in real time. We eliminate bias, work with precision, and extract the full potential of data through creative, cross-referenced analysis.
By combining all of the above, we generate high-quality insights and transform them into concrete marketing actions and service proposals. This is the information you need to make confident, strategic decisions.
Tell us about your specific challenge — we can diagnose the problem and offer smart solutions.
Do you need reliable data for a project, service, or strategic decision?
We analyse your case and recommend the most suitable type of study or analysis — with a rigorous, no-obligation approach.