Big Data

We combine traditional statistical methods with Big Data analysis to measure voting intentions, candidate awareness, and the values associated with political parties or specific campaigns. At Eureka! Marketing, we collaborate with public institutions and leading political parties at both the local and regional levels. Our aim is to uncover the true concerns, priorities, and motivations of the population and the electorate.

We provide you with market-specific information to get a solid preliminary idea in a one-off technical report. An executive analysis is carried out on a specific market at a specific time: macroeconomic data, legal and fiscal information, main figures, location and characteristics of the costumers... A useful tool for companies or entrepreneurs who are evaluating exporting their services or products to the Canary Islands.

We live in a society where the user is skeptical of what brands say about themselves. Where the saturation of advertising messages, which compete to be more and more impressive, ends up overloading the consumer. And short-term marketing techniques that do not care for the customer burn the market and are increasingly doomed to failure.

The Customer Experience concept encompasses everything that the customer takes in his backpack after being a user of your services. It seems simple. But something so simple becomes definitive to make the success of your initiatives.